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Environmental claims and consumer information on products

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Environmental claims and consumer information on products

Informing your customers about the environmental quality of your products will help them make an informed purchasing decision. The display of certain environmental qualities and characteristics of products is regulated by the French Anti-Waste Law for a Circular Economy (AGEC). Ecomaison provides its members with information and tools, and supports you in making product labelling simple and clear.

Since 2023, consumers have had to be better informed about the environmental qualities and characteristics of products, for each model concerned.

In addition, it is now forbidden to mention the claims "biodegradable", "environmentally friendly" or any other similar indication for any product or packaging.

What does the law say? 

"In order to improve consumer information, producers and importers of waste-generating products inform consumers, by marking, labeling, displaying or any other appropriate process, about their environmental qualities and characteristics (...)".

Application decree no. 2022-748
of April 29, 2022

Consumer information on the environmental qualities and characteristics of waste-generating products.

What's the timetable for implementation?

The regulations provide for gradual application, to enable everyone to get organized. The conditions of application apply under two cumulative conditions: 

  • Sales figures 
  • The number of market launches in France  

These conditions apply to the total number of products subject to Extended Producer Responsibility placed on the French market each year during the last financial year.

List of sectors concerned:

Furnishings, including textile decorations, DIY and garden items, toys, building products and materials, household packaging, printed paper, electrical and electronic equipment, batteries and accumulators, chemical product containers.

The application timetable is as follows:

Recyclability index display

What do you need to know about Ecomaison channels?

How do you display the compulsory information for your Ecomaison products?

The information must be provided in the form of a "product data sheet", accessible free of charge at the time of purchase, and made available on a dedicated website or page. The title of the site or page or section of the dedicated page must be "product sheet on environmental qualities or characteristics", supplemented by the name and reference of the model concerned .

How do you determine whether a product is recyclable?

For a product to be considered recyclable, it must meet five cumulative conditions, in accordance with article VI of article R.541-221 of the French Environment Code. 

If these conditions are met, you can display the label "majority recyclable product". Fully recyclable" is reserved for products that can be recycled to over 95%.

Fabien Cambon Technical and Innovation Director at Ecomaison

The environmental quality of products is having a growing impact on consumers' purchasing decisions. With our tool for measuring the recyclability of your products, Ecomaison can help you make your display clear and transparent, and enhance the value of your eco-design initiatives.


Fabien Cambon, Technical and Innovation Director at Ecomaison

For furnishings, including decorative textiles

To help you comply with this obligation, we provide you with a tool for calculating the recyclability of your products, which gives you the recyclability statement you'll need to display.

Ecomaison's ambition is zero waste. We work every day to improve the performance of our solutions. By 2022, more than 96% of the furniture collected by Ecomaison had been reused or recycled. Ecomaison ensures that your products meet all collection, sorting and recycling requirements. 

The measurement tool we offer concerns the composition of your products in terms of recyclable materials and elements or substances that disrupt recycling.

The recyclability tool

For other Ecomaison sectors

The tool is currently being deployed for the other Ecomaison sectors: Toys, DIY and Garden products (cat.3 and 4) and Building.

Hazardous substances

The obligation to display information on the presence of a hazardous substance applies whenever it is present in a concentration of more than 0.1% by mass in a substance, mixture or article, as defined in points 1, 2 and 3 of Article 3 of Regulation (EC) No. 1907/2006, known as "REACH". 

Information on hazardous substances can be displayed via :

  • Product sheet 
  • The Scan4Chem application. The latter is financed by the European Commission as part of the LIFE program, in which France plays an active role via the French National Institute for Industrial Environment and Risks (INERIS).

The statement to be indicated is: "Contains a dangerous substance " or " Contains a substance of very high concern ". The information is completed with the name of each hazardous substance present.

To find out more about the regulations


REACH
Decree no. 2021-1285 of October1, 2021 on the identification of hazardous substances in waste-generating products, which defines articles, substances and mixtures
Corrigendum to Regulation (EC) No. 1907/2006 of the European Parliament and of the Council of December 18, 2006 c
Order of August 30, 2023 concerning the application Scan4Chem application

Financial contribution premiums and penalties

Article 62 of the AGEC law introduces a system of bonuses and penalties, also known as bonus-malus, which, depending on environmental performance criteria, reduce or increase the amount of eco-contribution. 

Bonus or penalty criteria will have to be displayed, such as the presence of hazardous substances or the recyclability of products, in accordance with the decree of April 29, 2022 on consumer information on environmental qualities and characteristics. 

The building industry: using renewable resources

Producers of products or building materials covered by the an environmental declaration (voluntary communication) have an obligation to inform consumers about the use of renewable resources as of January 1.er January 2024. 

A renewable resource is a:

  • Natural, derived from plant or animal species,
  • Whose stock can be reconstituted over a short period of time on the human time scale,
  • By renewing itself at least as fast as it is consumed.

Renewable resources therefore include plant-based products such as wood, cork, bamboo, hemp, flax, cork, etc., as well as animal-based products such as sheep's wool.

On the other hand, geosourced materials are excluded, given the number of years it takes to renew these resources, which can take up to a million years. 

Read more


According toArticle R171-17 of the Code de la construction et de l'habitation, "information on materials from renewable resources incorporated, translated into an indicator of carbon storage from the atmosphere and expressed through an indicator of the quantity of carbon from the atmosphere stored in the construction or decoration product. Renewable resources are derived from plant or animal species with their own reproductive capacity, and whose exploitation is such that human activity does not exceed their natural capacity for renewal.
All environmental declarations for products and equipment in the building sector are referenced on the INIES website.

Environmental declarations: transparent, objective and verified information for consumers

An environmental declaration is not a prerequisite for marketing a product in France. By making an environmental declaration, the marketer chooses to communicate voluntarily on the environmental aspect of his product.

The environmental declaration is a unique format for declaring the environmental performance of building products. An environmental declaration provides objective, quantified and qualitative multi-criteria information on the environmental characteristics of a building product or equipment.

These data are based on an analysis of all the stages in the product's life cycle (LCA): raw material extraction and procurement, on-site transport, implementation, life in use and end of life (recovery, disposal).

The environmental declaration has a maximum lifespan of five years. It must also be updated each time the product undergoes a significant change, which is the responsibility of the person responsible for placing the product on the market.

Since July1, 2017, environmental declarations for construction products have had to be verified by an independent third party. 

For further information 

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