Are your kids ready to become toy super-saviours?
What should you do with broken or unwanted toys? Should you put them in the yellow recycling bin, the black trash can, at a recycling center, or in a drop-off bin at a store? It’s not always easy to know what to do…
Good news! To help parents and children adopt the right habits, Ecomaison has once again teamed up with toy manufacturers and major toy retailers to launch the second edition of the “Toy Rescue Mission” campaign: free, fun, traveling activitiesdesigned by Ecomaison to raise children’s awareness of sorting, reusing, and repairing.
In 2026, the event made stops in two top destinations for spring break.
The aim? To make families more aware of the circular economy of toys, while having fun at the same time!
As an added bonus, the children go home with surprises to show their commitment to the Toy Rescue mission.
The 3 toy rescue missions
Mission Tri with Tri-Rex
Repair, donate, or recycle?
Thanks to an interactive game, your children will learn how to sort their toys and give them the best possible second life.
His motto
Tri-Rex discovered his powers after sorting his dinosaur toy. Since then, he has been using his powers to rescue toys.
Mission Répar'tout with Capitaine Fixit
A DIY repair shop
Pick your favorite toy: an Ecoiffier workbench, a Smoby slide, or a Falk ride-on toy? Grab your best tools and play the repair game! A repaired toy is a saved toy!
His motto
This toy is in bad shape; we need to fix it as soon as possible before it's too late.
Mission Récup'jouets with Reuse Rider
Give my toys a new life
? Child's play!
Restoration, transformation into new products (frames, mosaics, keychains, spinning tops)—step into the shoes of Reuse Rider
*Reuse Rider.
His motto
Toys are being left behind—pick them up before it's too late and give them a new lease on life!
Self-repairing your objects:
Give them a second life!
A broken part, a mechanism that no longer works?
Ecomaison offers advice and solutions to help you repair your objects.
Access tutorials and practical guides to help you with step-by-step self-repair. Access spare parts from our partners to easily replace worn or broken components.
Did you know?
Throughout the year, donation drop-off points are available at participating stores. Toys are collected there and then refurbished by specialized organizations, giving them a new lease on life.